sudharsananganapathy.com

sudharsananganapathy

my story

everything you want in life is on the other side of letting
the world know, what you are capable of doing. becoming known is as important as knowing yourself.
life is made by a series of choices. the choices we make define who we are and where we end up.
life is made by a series of choices.
the choices we make define who we are and where we end up.
some choices, we make.
some choices are made for us.
my life isn’t different.
childhood
my father passed away when i was 6 years old.
brought up by my mother in chennai, india, i grew up in a middle class job going setting where everything around me was designed in a way that my path will eventually lead to me being a doctor or an engineer.
that’s exactly what i did.
i did decently well in school and got into engineering
college
most of us gain perspective over life in college, and i was no different.
college gave me clarity on what i was going to do the rest of my life.
i learnt that i was not cut out to be an engineer while studying engineering. so, i started experimenting with freelancing as a digital marketer while in college. luckily it worked out for me and eventually went on to start an agency and made a living out of it. 
things looked great until covid-19 struck.
transition 
our agency went from 22 clients to 6 clients in a span of 2 months as most brick and mortar businesses paused their marketing during covid-19. unluckily, most of my clients were brick and mortar businesses.  we had to pivot somewhere and in the meantime i started working on building my personal brand on linkedin. in a span of 6 months i went from 130 followers 10000 followers and started generating leads for my agency.
then, it struck me. why not offer the same service to our clients?
we rebranded our agency into a personal branding agency and scaled to 300+ clients in a span of 2 years. 
in the meantime, i grew from 10,000 followers to 500,000 followers across social media.
what i love doing 
as the agency scaled, i understood that i had interests in 
  • speaking
  • writing and
  • helping others achieve similar results as me.
now i run an exclusive mastermind for entrepreneurs and c-suite professionals who want to build their personal brand online.
life is made by a series of choices. the choices we make define who we are and where we end up.
some choices, we make. some choices are made for us.

glad i made the choice of building my personal brand.  glad i am able to be instrumental in helping others build their personal brands.

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